David Beckham has delivered on his promise as Lionel Messi's presence in Miami brings success to Inter Miami. On June 17, Messi will play for Argentina in the 2026 FIFA World Cup in Miami, a city where he has made a significant impact since joining Inter Miami in 2023.
What happened?
Inter Miami's merchandising sales have gone through the roof, and attendances have risen almost 40 per cent since Messi's arrival. The club has won two trophies, including the MLS title, and has been able to sign other superstar names like Sergio Busquets and Jordi Alba.
Why it matters for David Beckham
Beckham co-owns Inter Miami, and Messi's success has reflected positively on him. The increase in popularity has also led to a surge in interest in football among youngsters in Miami, with many ditching baseball and basketball for 'soccer'.
What comes next?
As Argentina prepares to face Cape Verde in the 2026 FIFA World Cup, thousands of fans are expected to flock to the Miami Stadium to catch a glimpse of Messi. Extra police will be drafted in to deal with the commotion, and local businesses are cashing in on the increase in demand.
The Buenos Aires Bakery, an Argentinean eatery close to South Beach, has started charging an entry fee of £10, with a minimum spend of £15. Messi even owns his own restaurant, the 'Amalfi Llama', which has a dish named after him, the 'Milamessi'.
David Beckham was lifted up in a giant crane to honour a giant mural created by celebrated artist Maximiliano Bagnasco. The mural is a testament to Messi's impact on the city, and Beckham's role in bringing him to Miami.
As the 2026 FIFA World Cup continues, all eyes will be on Messi and Argentina. With Beckham's Inter Miami club thriving, it's clear that the former England captain has delivered on his promise to bring success to the city.
The 'Amalfi Llama' restaurant is booked up months in advance, and the 'Milamessi' dish is a must-try for fans. With Messi's influence stretching far beyond the football field, it's no wonder that he has become a beloved figure in Miami.
As Donatella Diaz, a resident of Miami, said: 'He makes us all feel that little closer to home. He makes people feel better about their lives.' Messi's arrival in Miami has changed the culture, and David Beckham's promise has been fulfilled.
The 2026 FIFA World Cup will be a thrilling tournament, and with Messi and Argentina in action, it's sure to be an exciting ride. As the city of Miami continues to thrive, one thing is clear: David Beckham has delivered on his promise, and Messi is the key to Inter Miami's success.