David Beckham will join World Cup final captains at Fanatics Fest, providing unprecedented soccer insight on July 16-19 at Javits Center in New York City.
What's happening at Fanatics Fest?
The event, put on by Fanatics boss Michael Rubin, will feature some of the biggest names in soccer, including David Beckham and Kaká, who will be part of a panel on the second day.
Who else is attending?
Jozy Altidore and Rio Ferdinand will also be in attendance, along with captains and coaches for the 2026 World Cup finalists, who will conduct a press conference previewing their championship clash on July 19.
Why is this a big deal?
Michael Rubin said he's thrilled about the soccer-heavy lineup, which stemmed from last year's Fanatics Fest, when reps for FIFA attended and asked him to move the event to mid-July.
The press conference will be open to both media and fans, unlike in years past, and will take place on July 19.
What else can fans expect?
In addition to soccer, hundreds of other stars from entertainment will be in attendance, including Tom Brady, the entire starting five from the NBA champion Knicks, LeBron James, Jay-Z, Kevin Hart, and Aaron Judge.
Single-day tickets for the event are on sale now and cost around $80 apiece.
The event will take place from July 16-19, with the press conference happening on July 19, the same day as the World Cup final championship clash at MetLife Stadium.
Michael Rubin called it a big win for FIFA and his event, as both media and fans will now have access to the press conference.
The content lineup is incredible, with many big names attending, said Rubin.
Fans can expect a lot of excitement and insight into the world of soccer, with David Beckham and other stars providing their expertise.
The event is expected to be huge, with tens of thousands of fans attending, said Rubin.